10.11.11

Versace for H&M



A blond Lindsey Wixson and Daphne Groeneveld star in the surrealist, minute-long Versace for H&M TV commercial, directed by Jonas Akerlund. Daphne clones are pumped out on a conveyor belt in one scene; in another, Donatella Versace pulls on ropes attached to the two models like marionettes; and in still another, Versace picks up Groeneveld by thumb and forefinger as she runs up a staircase. The spot ends with Donatella turning around and pronouncing, "My house, my rules, my pleasure."

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